Grupo Modelo

Company History: Grupo Modelo is a large brewery in Mexico that exports beer to most countries of the world. Its export brands include Corona, Modelo, and Pacífico. Grupo Modelo also brews brands intended solely for the domestic Mexican market and has exclusive rights in Mexico for the import and distribution of beer produced by Anheuser-Busch. Until the 1960s, Grupo Modelo used red poppy flowers in its advertising, where almost any image it used had poppy flowers somewhere in the image.

Brief History: Mexico is a country between the U.S. and Central America that's known for its Pacific and Gulf of Mexico beaches and its diverse landscape of mountains, deserts and jungles. Ancient ruins such as Teotihuacán and the Mayan city of Chichén Itzá are scattered throughout the country, as are Spanish colonial-era towns. In capital Mexico City, upscale shops, renowned museums and gourmet restaurants cater to modern life.